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GEN 5.1 Application and purpose

Application

GEN 5.1.1G

1This chapter contains:2

  1. (1)

    guidance for firms, authorised payment institutions and authorised electronic money institutions8 and their 7appointed representatives, agents 7or tied agents 5on the circumstances in which the FCA 9 permits them 7to reproduce the FSA and FCA logos9;2

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  2. (2)

    rules on the use by firms of the keyfacts logo.2

Purpose

GEN 5.1.2G

The FSA logo is a registered UK service mark, with number 2150560. The FCA logo is a registered UK service mark, with number 2629534.9 The keyfacts logo is a registered Community trade mark, with the number EU38666889. All9 are3 the property of the FCA9. They are 3also subject to copyright and may be used or reproduced with permission of the FCA9 only. If the FSA, FCA,9 or keyfacts logos are 3reproduced or otherwise used by any person without such permission the FCA may seek to enforce its rights over its property through the Courts.

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GEN 5.1.3G

GEN 5 Annex 1 G is a general licence, which sets out the circumstances in which the FCA9 permits 5a person to whom this chapter applies 7to reproduce the FSA and keyfacts logos3. Such a person 7need not apply for an individual licence if it uses or reproduces the logos 3in accordance with the general licence.

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GEN 5.1.3AG

9No general licence is granted by the FCA in respect of the FCA logo.

GEN 5.1.4G

The FCA9 has no policy to allow use of the FSA or keyfacts9 logos3 by a person to whom this chapter applies 7other than as set out in GEN 5 Annex 1 G. If, however, such a person7 wishes to use or reproduce either of3 the logos3 other than in accordance with the general licence, it may apply to the FCA9 for an individual licence, giving full reasons why it considers the FCA9 should grant the licence.

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2The keyfacts logo

GEN 5.1.5R

2A firm must not use the keyfacts logo other than as and when it is required or expressly 4permitted3 to be used by the rules, and in accordance with the general licence in GEN 5 Annex 1 G3.

GEN 5.1.6R

2A firm must take all reasonable steps to ensure that its representatives do not use the keyfacts logo other than as and when the logo is required to be used by the rules.

GEN 5.1.7R

2A firm must take all reasonable steps to ensure that the keyfacts logo is not reproduced on any document that the firm, or any person acting on its behalf, provides to a customer unless the reproduction is required by the rules.

The FSA logo

GEN 5.1.8R

6A firm must not use the FSA logo (and must take all reasonable steps to ensure that its representatives do not use the FSA logo) in any communication with a client other than in accordance with the general licence in GEN 5 Annex 1 G or any individual licence granted by the FCA9 to the firm or its representatives.

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GEN 5.1.9G

9The general licence in GEN 5 Annex 1 G to use the FSA logo will continue till 1 April 2014 whereupon the general licence is revoked by GEN 5 Annex 1 G, 7.1.

The FCA logo

GEN 5.1.10R

9A firm must not use the FCA logo (and must take all reasonable steps to ensure that its representatives do not use the FCA logo) in any communication with a client other than in accordance with any individual licence granted by the FCA to the firm or its representatives.